A complete and large branding restyling of renowned Bergamo Film Meeting (Italy). The new identity is inspired by the intimate moods and feelings of french Nouvelle Vague. An ideal journey through the most iconic roles played by Anna Karina (Festival's guest), from Bande à part to Une femme est une femme and Pierre le Fou.
Out of the filmic context these images become symbols of Cinema itself, using different visual levels for every material and instrument. A highly contemporary visual discourse with a taste of nostalgic colors.
The visual id. is declined in numerous materials for special events, retrospectives, exhibitions, environmental design, gadgets and all the editorial tools (catalogue, volumes, programs, etc.