TWO22

Futura

Two22 is an organic serum line for customized skin care, the system relies on two stages: the first stage is a diagnosis through a genetic test by sending a buccal swab sample over mail, which is analyzed and delivered to the client with specific recommendations according to each skin type.

The second one involves choosing a biological serum to fight against symptoms faced by each client. Every face serum avoids any synthetic substance nor animal testing. We chose to develop an identity that could acquire the qualities of the product, highlighting personalized skin care treatment through genetic data based on laboratory tests and its concern about welfare and the environment.

Two22, a brand that uses the benefits of organic ingredients and backs them up with scientific knowledge.

Futura was founded in 2008 by Vicky González and Iván García. The intersection of two different backgrounds and working methods gave us a unique way of approaching projects, finding balance between stiffness and rebellion. What we had in common was key to settle some rules, and we have been following them since day one. We are experts in our field and our scope goes beyond what’s visual. We have experience in brand business strategy and creation. We…

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