Invitation concept for a birthday party for an 80 year old woman who is still young at heart and very interested in art. The motif is a detail taken from her favourite glass art object.
In its enlargement it symbolizes „movement“. So the text on the title is: „Life is movement“. When you open the invitation card, there is a transparent paper above the invitation text, and some of the letters are emphasized by another colour.
This gives you in a charming way an additional information about the name of the restaurant where the party takes place: C-Five. The invitation card is sent in a transparent envelope which looks very interesting and is meant to arouse curiosity.
In a sleeve with the „movement motif“ the menu card was placed at the evening event. And it also had a double benefit, because by writing the names of the invited guests on it, it was also used as a place card.