DIRECT MARKETING FOR POP UP YOGA

La Consulta Creativa

Pop-Up Yoga was created to bring different work tools to companies in order to promote health and wellbeing among their employees. They come to the office with all the necessary equipment to offer their services in any available space and time.

In order to reach companies, we created a small delivery kit addressed at the Human Resources Department which included: wooden figures painted in the corporate colours, Asanas cards explaining a series of exercises and an informative leaflet with data and statistics showing that physical exercise reduces absenteeism, improves team cohesion and concentration and increases motivation and creativity, reasons why hiring our services would have a direct impact on the profitability of the company.

The pieces were die-cut, sanded and painted by hand and all the material was handled to build the perfect kit to improve health in companies through the practice of Yoga.

La Consulta Creativa es un pequeño estudio por opción deseada situado en Vitoria-Gasteiz. Una boutique creativa especializada en packaging y branding fundada en el año 2007.

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