The project initially involved the design and art direction of a corporate box that contains five bottles of tonic and four mini-bottles of different gyns to send to a selected list of clients for christmas.
We wanted to go further with a more awe-inspiring product emphasizing the luxury and elegance that set the brand apart getting into the aspirational universe of the gyn&tonic.
Schweppes wants to motivate the client to use the bottles inside the case to make the perfect mix between tonic&gyn.
As the main concept was the word 'mixing' we made a nod to the song 'It´s christmas time' creating a personal naming for the limited edition christmas case: 'It´s mixing time'.
When we open the case we discover a playful experience of mixing: each bottle has a box with a different illustration on each box-side.
You can switch the position of each side getting different constructions of abstract illustrations and geometric graphics. Agency: The Mood Project
