Bombas Gens

By: Gallén+Ibáñez

BombasGens is based at the former Art Déco hydraulic pumps factory owned by Carlos Gens. It pays tribute to the past of this singular building, both in its verbal identity and in its visual identity.

The starting point of the symbol is an ornamental motif extracted from a grid that symbolizes a fountain. We have simplified the drawing until we reach an iconic form with a B. Both the identifying elements and the orientation system coexist in harmony with the architecture, its scale and materials.

Its function is to guide and make the space understandable through the minimum of possible elements and visual discretion.

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