VERMÚ DE GARAGE (Reserva Especial)

David López

VERMÚ DE GARAGE (Reserva Especial)This design has been developed for a brand of "vermouth". The naming is linked to the french concept of "vine de garage". For "Vermú de Garage" (Reserva Especial) we propose a typographic concept which presents the product as "minimalist" and "refined".

The label is divided in two part using the arm of the letter “R” for creates two zones, one for the brand and another for the complementary informations. The label is finished with a orange metallic stamping, black ink and serigraphic relief over a Tintoretto Ultra WS Gesso paper.

Betting on the coherence of an exclusively typographic "branding", the design is based on an exclusive typographic set, i. e. the typeface "Slimfit",developed by the author in 2015 to shape the client corporate identity.

Client: "Curro Premium s. l. "
Production: "Vermú de Garage" has been produced and packaged in 75cl bottles by "Curro Premium s. l. ".
The label finish has been made by the company Quatroetiquetas s.l.
Photography credits: Ángel Guzman–2017–

David Lopez is PhD in Fine Arts for the University of Granada. He teaches and researches in the department of Art and Architecture at the University of Málaga since 2008. He also works as teacher and project manager at “Estación Diseño” (High School of Design - Granada) since 2011.

He is co-director of the magazine "El Intercambiadorexpress" (2005). This publishing project is a newspaper on visual culture and design. Designer and Typographer. He is co-founder of the…

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